Moroccan Mobile Internet Users Increase By 18.6% In 2016
Mobile internet connections in Morocco reached 15.82 million at end-December 2016, growing at an annual rate of 18.6 percent according to the latest quarterly statistics from national regulator ANRT.
In the same period, the fixed broadband market saw an 8.6 percent increase in ADSL subscriptions, bringing the total to 1.23 million.
Looking at the overall LTE customer base, the country closed 2016 with 2.8 million connections, following the launch of the first LTE commercial offers in June 2015.
Monthly ARPU for mobile internet users (including data-only and data & voice) increased by 12 percent year-on-year to MAD 19 (excl. VAT) in December 2016, while ADSL ARPU was up by 3 percent to MAD 97 (excl. VAT).
As for the total mobile customer base, Maroc Telecom increased its market share since September 2016, holding 44.2 percent of the country’s 41.51 million connections (+1.3 percentage points in the quarter) and widening the gap with Orange Morocco (formerly Meditel) and Wana, with 32.8 and 23.0 percent share respectively. Mobile penetration reached 122.6 percent in the fourth quarter of 2016, compared to 127.3 percent a year earlier. This annual change is partly the result of the stricter measures adopted by the regulator to track the number of subscriptions.
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